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Does SEO Really Make a Difference

Does SEO Really Make a Difference?

You might be wondering with everything that is going on how you can really boost your business when it comes to sales and acquiring customers. The first step is that you want to get yourself out there in letting people know about your business and that you’re open. There are a number of things that you can do to accomplish that. One way to do that is through your website. Most everyone has a website to draw in their customers or to take advantage of offering their goods online. So how can you boost your sales? Reality Concepts has been doing SEO for over 20 years. We have helped many to increase their business and make it thrive. We will go through what you can do to boost your sales through SEO.

Anyone can put their website on the web but not everyone will be found. There are certain things that need to be done on the back end of a website that will make it so that it is actually searchable. The goal is to always get it to come up on the first page of Google. One of the ways that you do that is through SEO or Search Engine Optimization. That means your title tags, H1 tags, meta descriptions not just inputted but done so correctly.

When you do your SEO, Google is crawling your site for information. Through those tags you give Google the information that it needs. When people search for something it uses that information to pull websites up that match what the person has typed. That means you’re going to need to do some research on what and how people are searching for what your business does. When it picks your website based on this information, we call it an organic search.

You can do more than just get your website found organically. You can also do paid searches through Google AdWords. This allows you to pay for your website to show up when something is specifically searched, and you can make it so that your website doesn’t come up when other words are searched. How it works is that you have to pay a certain amount every time someone clicks on your website ad. You are able to set a specific dollar amount that you want to spend each month on it.

Reality Concepts can provide you with the perfect SEO solution for your website. Brad, the boss of the business, is a Google certified partner trained to track campaigns and Google AdWords. He meticulously tracks the progress of your website, looking for trends and how to better improve the performance of your website. If this is something that you’re interested in, then give us a call today! We would be happy to help with whatever needs you may have.

By RealityCo 6-23-2020