Our Reality Concepts teams just launched another brand-new website! Through collaboration with our client, we were able to create a site that captured their vision, and we want to share some of the ways we did that with you here today.
Raymus Homes is a home builder that contributes to the Manteca, California area and they have been a long-time client of ours. Through working together through the years, we have learned their needs and style on a deep level. Because of this, they wanted us to help them promote their latest endeavor, a new home community in Manteca: The Trails.
Raymus Homes’ newest community is in a prime spot with lots of amenities that cater to a wide variety of families and individuals. Which is why they wanted their site to be inviting and approachable to whoever browses it. We helped sell this feeling by making the site very clean and simple. While the site contains ample information about the community, browsers are not overwhelmed with clutter or busyness since the information is parsed in an appealing manner. Information is satisfyingly organized and yet easy to find. This makes it easy for the users to navigate the site organically.
Additionally, all the images on the site are focused on being colorful and vibrant. This aims to grab the attention of users and encourage them to explore more of the site as they picture themselves in the scenes speckled on the pages. The longer browsers stay on the site, the higher the likelihood is that they will turn into customers for our client. Which, of course, is the ultimate goal of the site in the first place.
Another key feature of the site is related to their interest list. When you trust us to build your site, our aim is to make your life easier. Which is why it is worth noting that any information that is entered into the interest list on The Trails site is directly sent to our client’s CRM. This helps streamline points of contact so that they can follow up on leads without anyone falling through the cracks since customer management is made easy.
We also made sure to prioritize scalability for their site. This way, future extensions can be made with ease. Any new information or updates can be made swiftly.
And of course, launching the site is only the beginning. We offer ongoing maintenance and support for all things relating to the SEO and marketing of the site. If you want to see The Trails site and all its features for yourself, take a look at it here!
By Reality Concepts 7-18-2023